He worked as a production assistant for Moreno Condis Producciones, an agency that produced all the advertising spots and institutional videos for La Segunda, an insurance company. There, he developed complex and high-budget production pieces. After completing his degree in Audiovisual Production at EPCTV in Rosario, he founded the TV studio Imagen Plus. In that studio, hundreds of commercials and institutional videos from the analog era were recorded and edited. He co-produced the television series Otros ojos for Canal 3 in Rosario, which won several national awards and recognitions. He began to get involved in international projects, primarily documentaries for foreign production companies, filming documentaries in remote locations throughout Latin America. The rise of social media and on-demand streaming platforms required new ways of storytelling. Gabriel then founded Inspiria, a comprehensive communication agency specialized in social media and digital marketing, which currently manages accounts for European, North American, Latin American, and Argentine clients.